The internet is a great development for businesses. No longer does one have to rely solely on paper catalogs and mailing in orders. The internet has also opened the business markets up for international communication and sales. Not everyone speaks the same language, nor understands business in the same way, however. To solve this dilemma, you need to be able to present yourself in a clear and precise way. You need a web translation agency to solve these problems for you.
With a web translation agency , you have easy solutions to the language and cultural barriers that may deter your business from having the international coverage that you desire. Web translators that are common in browsers can do basic translation, but do not customize your site to account for cultural differences. A translation agency does more than just translate your words into a different language, but adapts the content of your site to appeal to international markets.
Web translation agencies have language experts with advanced computer skills and can show you how to properly display your content in a way that will be the most effective. Agencies such as this can also help yo avoid certain faux pas. For example, in Western culture, green is the color of money and represents prosperity and luck. In South America, green symbolizes death. Therefore, using green on a chart trying to show how profitable a project or idea is going to be is not going to have the same expected results.
How do eCommerce websites use translation agencies?
eCommerce is one of the most popular consumer trends online. Shoppers in the UK and the US are leading the online shopping revolution. There are many new online shops that are coming in the market to grab a piece of this growing industry. eCommerce is one of the industries that benefits from online translation as a method to promote more products to more people. As the population of the world rises, this only proves the importance of translation to connect with the growing middle classes of powerful nations such as China and Brazil.
Ecommerce translation is offered by translation agencies who can give a wide range of products and services for online shopping websites. These services include:
-Product description translation: The description of a product on a website is critical to the success of trying to sell that product. By having a translation agency work on this element of an online shopping website, this means that the website owners can connect with shoppers from countries who are starting to embrace online shopping. (more…)
How can website translation services boost your online business?
Internet has become one of the most widely used medium today all across the world. People today use internet for everything that they need. From getting information about any product or service that they need to actually purchasing the products online, online web users are now using internet extensively for their everyday needs. With internet accessibility becoming increasingly common, more and more online businesses are also finding innumerable opportunities to expand their business to global markets. The online businesses are expanding internationally and the need for website translation services is therefore increasing too.
Professional website translation services play a key role in letting online businesses establish their web presence and gain visibility. There are various translation services that are required for an online business. Legal and financial translations are perhaps the most important when an online business is in its initial few phases of going global. In order to get the right translation, the online business owner needs to make sure that he gets accurate translations.
Website translation service is basically to make sure that the target customers in the foreign lands are able to relate to business. This connection needs to be established with the potential customers so that they go ahead to purchase the products or services that you offer. Without this connection or without making them feel that your products are relevant to them, you cannot influence any sales. A good website translation service will work in your benefit here by offering the translation work in such a manner that the target customers are able to comprehend the translated website in their own language and better connect with your business.
Making your global online business tick with website translation service
If you look closely at the statistics offered by the website analytics providers, you will notice that your website or rather your online business is not reaching to the masses if you have your website only in English.
Most online businesses have their websites only in English. This becomes a common issue for every online business as people today are accessing internet from all parts of the world and as amazing as this might sound, more than 70% of these web users are actually from non-English speaking countries. This means that your online business which has its website in English is not even comprehendible to the masses. Looking at such a scenario, there is no denying the fact that the need for a website translation agency becomes highly significant.
When you are looking at using website translation services, it means that you need to contact professional website translation agencies that offer the services of bilingual expert translators who understand and have complete grasp of English as well as the language you want your website to be translated in. only experienced translators can offer the right translation service which will attract native web users to your website.